This article was originally posted on Milieu. Packaging has long been regarded as an important aspect of marketing and branding, and has served to boost brand recognition, distinguish brands from competitors and elevate consumers’ perception of a commodity…
This article was written by Laraine. I’ve been a carnivore for most of my life. However, about six years ago, I decided to become a vegetarian. Before becoming a vegetarian, I’d often contemplate the chunk of meat before me,…
I was literally buying way into sustainability when I first began my sustainability journey. Raised in a consumerist society, I was conditioned to believe that green buying can improve our planet’s situation. I had this utmost urgency to make…
Most of us might be aware of the problem of surplus food and organisations who work towards saving them going directly into the landfill. But have you ever considered the problem of surplus inventory from brands and which organisation…
Bubble Tea – A term that is no stranger to the Asian market, and even the European or other international markets. Did you know? In Singapore, oh boy, do we love our bubble tea, a fact that we aren’t…
This blog post is written by A Million Books, an initiative that rehomes preloved books and use 100% of the profits to plant trees in Singapore. When I first decided to live more sustainably, it felt daunting to change…
Children. Animals. You. That’s what one single thread of fabric fibre can cost morally. Be it natural fibre or synthetic fibre, they both have their fair share of social costs. “Wait, then am I contributing to moral costs too?”…
Do you tend to give in to promotional sales like the one above? Ahh, that 1:1 flash deals, 2:2 vouchers, CNY sales, valentine’s day promo and the list go on… Don’t worry, you’re not alone. It is no doubt…
So there you are, walking around the fashion store and trying on clothes in the dressing room. You select two similar pieces and starts comparing – do they look different, feel different and cost different? And most importantly, from…
I embarked on my sustainability journey a couple of years ago, and I got to admit that it hasn’t always been easy. I was always struggling with this nagging guilt that I was not doing enough or that my…